Kanpur Startup Helps Villages Segregate & Recycle 900 KG Waste


In 2015, Nitin Srivastava was working in waste water administration in a company. Having completed a Grasp’s in environmental engineering, he was eager on creating options to urgent issues utilizing expertise. He additionally needed to department out on his personal, and earlier than doing so, he began preliminary analysis. 

To search out out the problems confronted by folks on floor, he visited villages close to his hometown of Kanpur, alongside different areas in Uttar Pradesh. 

As he travelled throughout these villages, he realised that strong waste administration was a giant drawback.

“I visited villages, took some surveys and interacted with folks. I discovered that there was no waste segregation taking place. The second concern was that there have been no folks to choose up the waste. Even in areas with safai karmacharis (sanitation staff), they have been dumping the waste all collectively in landfills,” Nitin Srivastava tells The Higher India.  

After these surveys, Nitin zeroed in on two areas that he discovered missing — strong waste administration and industrial carbon seize. 

“Even in city areas, whereas strong waste administration options exist, most are simply on paper. I began researching extra on viable options and located that if segregation is completed at supply, the chain could be run effectively. It’s very tough in any other case to segregate waste when it’s given in a combined method,” provides the 36-year-old. 

Nitin based and registered his firm referred to as Greengine Environmental Applied sciences Personal Restricted in 2015. Nevertheless it was solely two years later, when he was armed with information and an thought, that he stop his job and began creating an incentive-based digital waste administration ecosystem, which gives end-to-end options. Proper from incentivising folks to segregate waste at their properties to the ultimate step of recycling the waste, Greengine’s G-Recyclers, a patented mannequin, does all of it. 

The way it works 

Nitin Srivastava, Founder, Greengine Environmental Technologies Pvt Ltd
Nitin Srivastava, Founder, Greengine Environmental Applied sciences

G-Recyclers examined their mannequin in Ishwariganj in 2018. They have been subsequently incubated at IIT-Kanpur. What they do is guarantee waste segregation at supply, subsequent assortment, and correct disposal of the waste. All that is completed via their digital ecosystem. 

“A decentralised approach of managing waste, I discovered, might be an efficient resolution. By partaking the general public, utilizing expertise, and minimising use of infrastructure, we are able to create a sustainable product. We’re mainly enablers who convey the locals along with the recyclers and authorities. We’ve created a platform to do that in a digital method,” explains the entrepreneur. 

What’s novel about G-Recyclers is the motivation they supply folks for segregating their waste. 

As soon as the waste is given in a segregated method, folks obtain a product like tea, cleaning soap, biscuit, sanitary pad, pocket book, pen, spices, and detergent, or a reduction at a neighborhood retailer. This manner, native companies additionally flourish, in accordance with Nitin. 

“We’ve waste hubs in every gram panchayat. Right here, locals can go and provides their waste. There’s a information individual and sanitation employee at every hub. The cell quantity and information of how a lot waste every individual has disposed might be entered right here. Credit are given relying on the amount of waste. As soon as an individual has 50 credit, she or he might be given a product value Rs 10 or a reduction voucher,” explains Nitin.

For each six gram panchayats, there may be one widespread materials restoration facility arrange. One motor trolley will switch the waste from every gram panchayat to this facility. From right here, the segregated waste is distributed to native recyclers in several classes. 

The waste is to be demarcated in eight classes, together with natural, digital, medical, paper, glass, rubber, steel, and plastic (disposable and multi-layered).  They’ve recycled 900 kg of waste up to now. 

“The whole lot is powered by expertise and the waste could be tracked from assortment to last disposal. We offer a digital footprint of every gram of waste. We’re additionally serving to native retailers by selling their merchandise,” provides Nitin. 

Greengine acquired a patent from the federal government for his or her incentive-based waste administration system.

A G-Recyclers waste hub in Uttar Pradesh
A G-Recyclers waste hub in Uttar Pradesh

The corporate was incubated at Startup Incubation and Innovation Centre, IIT Kanpur in September 2018. They replicated the mannequin in 20 villages close to Kanpur in October 2019. 

Nevertheless, attributable to COVID, the operations have been hampered.

“COVID prompted a giant problem to us. Simply as we have been seeking to develop, we needed to restart. At present, we’ve executed MoUs with six gram panchayats close to Lucknow for implementing our mannequin. We’ve additionally spoken to the Uttar Pradesh authorities and have completed preliminary discussions to launch in 185 villages. We hope to achieve 20,000 villages within the subsequent three years,” says Nitin.

One other problem confronted was because of the forms, he provides. “Since we work on a backside prime strategy, it’s time consuming. We work on educating and empowering folks in each village. This turns into somewhat robust to copy. One other concern is the frequent switch of officers. It causes a variety of delays in implementation,” says Nitin. 

‘Segregation at households is vital’

Women given sanitary pads as incentive for waste segregation
Ladies given sanitary pads as an incentive for waste segregation

However the mild on the finish of the tunnel is the behavioural change of villagers, particularly ladies and youngsters. 

“Since folks have extra time in villages, and worth incentives matter to them, they’ve actually began segregating waste. Even one single plastic bag is meticulously segregated by them. Main contributors to the success of our mannequin are ladies and youngsters. Their efforts are actually considerable,” says Nitin.

“In contrast to some months in the past, our village has change into rather more clear. We’re additionally contributing to this and making certain that we give every waste merchandise in a separate style,” says Pooja, a resident of Anora Kala village the place G-Recyclers is operational. 

The opposite huge resolution that Nitin is engaged on now’s industrial carbon seize. Having labored on this throughout his MTech in environmental engineering from IIT Kanpur, the entrepreneur is now creating a expertise for a similar. Greengine has partnered with Indian Oil Company (IOC) for this challenge. 

“We’re engaged on capturing industrial carbon dioxide via microalgae. This can assist scale back carbon emissions. We’ll then convert it into merchandise like biopolymers and biogas. The IOC helps us and has funded this challenge. We might be deploying this by subsequent 12 months,” says Nitin. 

Edited by Divya Sethu



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