- Wildlife

WildlifeDirect Rolls Out Group Sayari “Nature Optimistic Children” Outreach Program




Program to Encourage Behavioral Change and Significant Financial Improvement, Concentrating on 10,000 Kids in East Africa

Nairobi, Kenya, April 20, 2023 – WildlifeDirect, a non-profit group devoted to the conservation of Africa’s wildlife, is happy to announce the roll out of its new Nature Optimistic Children Outreach Program which is an extension of the Nationwide Geographic’s Group Sayari instructional leisure Program.

Group Sayari, a collaboration between the U.S. Division of State, the U.S. Company for Worldwide Improvement (USAID), The Walt Disney Firm Africa and Wildlife Direct, noticed a 20-part tv collection being aired throughout Africa on Nationwide Geographic Wild and Disney Channel. With a purpose to encourage significant, impactful behavioural change in younger viewers throughout the continent and create the subsequent technology of environmental conservation leaders, Group Sayari now strikes from the small display and colleges and communities in East Africa with the Nature Optimistic Outreach Children Program.

Concentrating on 10,000 youngsters aged 7-12 years previous in 200 colleges in Kenya, Rwanda and Tanzania, this system goals to have an enduring impression on the conservation of species-rich landscapes and generate significant financial growth alternatives for communities.

The Nature Optimistic Children Outreach Program is designed to coach and have interaction youngsters and communities concerning the significance of defending and conserving the pure atmosphere. By a collection of outreach screening occasions, workshops, and nature primarily based actions, the initiative goals to encourage a extra sustainable and accountable method to environmental stewardship.

“In March this 12 months, we introduced the Nature Optimistic Children Outreach Problem, and we’re excited to see the extent of curiosity it has generated. The problem is a chance for younger individuals to study concerning the significance of conservation and take motion in their very own communities,” mentioned Dr. Paula Kahumbu, CEO of WildlifeDirect.

Successful colleges will every obtain $500 to implement a conservation mission of their very own selection. Alongside the outreach program, every faculty may also obtain a DVD with Group Sayari episodes.

“We’ve designed the Outreach program to enrich  the Ministry of Training within the Nationwide Tree Rising and Restoration marketing campaign that was launched by HE President William Ruto in December final 12 months,” added Kahumbu. Within the first 12 months of partnership WildlifeDirect will work with the youngsters in Kenya to plant 25,000 bushes. We invite people, corporates and organizations which can be considering partnering with us on this noble initiative.

“The Nature Optimistic Children Outreach Program is a vital a part of WildlifeDirect’s efforts to guard and preserve Africa’s wildlife,” mentioned Trish Sewe, Chief of Get together of the mission. “By partaking and educating youngsters, we may help create a extra sustainable future for each individuals and wildlife.”This system will deal with a spread of points, together with sustainable conservation, renewable vitality, and wildlife conservation. Actions will embrace tree planting initiatives, workshops on conservation schooling, neighborhood clean-up occasions, recycling of plastics, glass and different waste, colleges utilizing gutters to gather and preserve water, and many others.

The Nature Optimistic Children Outreach Program is initially launching in Kenya, Rwanda and Tanzania the place WildlifeDirect has established conservation hubs in partnership with 3 conservation organizations; Oceans Alive Basis-Kenya, African Folks and Wildlife-Tanzania and Prime Biodiversity Conservation-Rwanda, and there are plans to develop the attain of Group Sayari to different African international locations.

“We’re excited to launch the Nature Optimistic Outreach Program in East Africa, and we look ahead to increasing it to different international locations throughout Africa,” added Trish. “Collectively, we are able to work in the direction of a extra sustainable future for Africa’s wildlife and the communities that depend on them.”

For extra details about WildlifeDirect and the Nature Optimistic Outreach Program, please go to https://wildlifedirect.org/.

Obtain press launch right here


For extra data, please contact:

For WildlifeDirect:

Trish Sewe


For The Walt Disney Firm Africa:

c/o Jenny Griesel Communications


For U.S. Division of State

The Bureau of Instructional and Cultural Affairs:




About The Walt Disney Firm EMEA:

The Walt Disney Firm, along with its subsidiaries and associates, is a number one diversified worldwide household leisure and media enterprise that features Disney Parks, Experiences and Merchandise; Disney Media & Leisure Distribution; Worldwide Content material and Operations and three content material teams—Studios, Normal Leisure and Sports activities–centered on growing and producing content material for direct-to-consumer, theatrical and linear platforms. Disney is a Dow 30 firm and had annual revenues of $82.7 billion in its Fiscal Yr 2022.

The Walt Disney Firm has been in Europe, Center East and Africa (EMEA) for over 80 years and employs 1000’s throughout the area. Between Disneyland Paris and its different iconic manufacturers, together with Disney, Pixar, Marvel, Star Wars, Nationwide Geographic, twentieth Century Studios and ESPN, The Walt Disney Firm EMEA entertains, informs and evokes tens of millions of customers in additional than 130 international locations by way of the facility of unparalleled storytelling. Disney+, the corporate’s direct-to-consumer streaming service, is presently out there in 60 markets throughout EMEA.


About WildlifeDirect:

WildlifeDirect is internationally acknowledged as a excessive impression Kenyan primarily based group that seeks to vary hearts, minds and legal guidelines in order that Africa’s wildlife endures endlessly. The mission of WildlifeDirect is to attach individuals to their wildlife and nature and encourage them to treasure it and act to preserve it. The group produces Wildlife Warriors, a well-liked wildlife TV collection about our wildlife heroes and heroines, and the animals that they’re saving. We purpose to remodel and catalyse the wildlife movie making business in Africa. The collection is screened on nationwide TV in addition to in lecture rooms by way of the Wildlife Warriors Children conservation schooling program.

About USAID:

The U.S. Company for Worldwide Improvement (USAID) is the world’s premier worldwide growth company and a catalytic actor driving growth outcomes. By our cross-sectoral programming, USAID works to handle the world’s most pressing wants, together with biodiversity conservation, schooling, and financial growth. USAID works to assist carry lives, construct communities, and advance democracy. USAID’s work advances U.S. nationwide safety and financial prosperity; demonstrates American generosity; and promotes a path to recipient self-reliance and resilience. President John. F. Kennedy created USAID by govt order in 1961 to steer the U.S. authorities’s worldwide growth and humanitarian efforts.

About The U.S. Division of State

The U.S. Division of State leads America’s overseas coverage by way of diplomacy, advocacy, and help by advancing the pursuits of the American individuals, their security and financial prosperity.  By its 270 diplomatic missions world-wide, the Division of State is dedicated to supporting public outreach efforts round key overseas coverage issues that assist construct peaceable relations between the individuals of the USA and folks of different international locations, in addition to advance U.S. overseas coverage and nationwide safety objectives.

The Bureau of Instructional and Cultural Affairs’ (ECA) mission is to extend mutual understanding between the individuals of the USA and the individuals of different international locations via instructional and cultural change that help within the growth of peaceable relations.

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