For Instant Launch:
November 16, 2022
Contact:
Robin Goist 202-483-7382
Norfolk, Va. – As a substitute of an elf who tells Santa whether or not children have been naughty or good, how about an elephant who empowers children to be good to animals? That’s the concept behind Ellie on the Shelf, now obtainable for buy on the PETA Store.
The plush Ellie comes with a booklet explaining that she’s on a “very particular mission from Santa” to seek out “the kindest children on the earth who love animals” and ask them to unfold vacation cheer by doing one thing good for animals each day. Her elephantastic concepts embody donating previous towels to an animal shelter, baking vegan cookies for family and friends, and correctly disposing of jars and different recyclables in order that hungry animals gained’t get trapped in them.
The PETA store has items for everybody on buyers’ “good” lists, together with The Important Guide of Vegan Bakes for bakers, the Phil America x PETA streetwear line for fashion professionals, the ready-to-toast Vegan S’Mores Equipment (with dairy-free chocolate and gelatin-free marshmallows), and a vegan chocolate–crammed Creation calendar for foodies. And since canine and cats shouldn’t be neglected of the celebration, the PETA Store is providing its first-ever Completely satisfied Pawlidays Vegan Canine Deal with Creation Calendar and a Kitty Donut Catnip Toy. All earnings from merchandise gross sales go immediately towards supporting the group’s important work for animals.
“Youngsters are naturally compassionate and wish to assist animals, and Ellie is the proper reward for any child who’s desirous to make a distinction however isn’t positive the place to begin,” says PETA Senior Director of Youth Packages Marta Holmberg. “From snuggly plush animals for kids to catnip toys for Fluffy and vegan treats for Fido, items for each member of the household will be discovered on the PETA Store.”
PETA—whose motto is “Animals are usually not ours to experiment on, eat, put on, use for leisure, or abuse in another approach”—opposes speciesism, a human-supremacist worldview. For extra info, please go to PETA.org or observe the group on Twitter, Fb, or Instagram.